Wednesday, April 10, 2002

Charging for Access Doesn't Slow Growth of Newspaper Websites: "The Tulsa World initiated its subscription fee in June of 2001 and the Albuquerque Journal followed in July. According to The Media Audit, the Journal site attracted 13.6% of the adults in its market "during the past 30 days" in 2000 and 15% during 2001. The Media Audit household survey was performed during October/November of 2001, four months after the initiation of the subscription fee. In Tulsa the story is the same, but the numbers are much more impressive."

Sent by Philip Denlinger.