Adam Kalsey, owner of Blogsnob writes:
"What I'm intending to do is let advertisers insert some ads into the Blogsnob network. If you want to get some extra promotion for your blog, you can buy some ads. If you have a product or service that you think bloggers would be interested in, you can buy an ad. This has some huge benefits for you as a Blogsnob member because it's going to guarantee some improvements in the system. I'm going to take all of the things that I need to build into Blogsnob to support paid advertisers and give them away to you for free."
In other words Blogsnob, a free ad exchange service for weblogs, will improve its product to better serve a segment of its user base while funding the core free service.
